blu-ray isn't owned by sony guys, sony only owns most of the pressing plants, blu-ray is owned by a lot of companies (it's a joint venture between Hitachi, LG, Panasonic, Pioneer, Philips, Samsung, Sony, and Thomson) and they have most of the studios for exclusive title releases... HD-DVD is pretty much just toshiba, the $100 HD-DVD players are mark-downs to get rid of current player stocks so they can release the new model (and to flood the market with hd-dvd players), new ones won't be $100... so if you're planning on going HD-DVD go now because the prices will go back up to $300-$400 per player
HD-DVD backed hardware-wise by Toshiba, HP, NEC, and Microsoft
it's backed exclusively by Universal studios, Paramount (including Dreamworks), Weinstein and First Look, while also backed non-exclusively by Warner Bros., New Line Cinema, HBO, Image Entertainment (Discovery), Magnolia Pictures, Brentwood home video, Ryko, and Goldhill entertainment, also has a strong presense in Europe
Blu-Ray is backed hardware-wise by Sony, Apple, Dell, Panasonic, Samsung, LG, HP, Pioneer, Asus/AsusTek, Hitachi, Philips, and Sharp
blu-ray is backed exclusively by Sony (of course), MGM, Disney, 20th Century Fox, and Lionsgate, in europe many of these titles are released via hd-dvd by companies like Studio Canal though blu-ray is multi-regional so Buena Vista often releases blu-ray in Europe, it's also backed non-exclusively by Warner Bros. and New Line Cinema
also, both sides have no restrictions on pornography, despite blu-ray backers not endorsing it publicly
for the most part both sides have been at a stalemate despite blu-ray edging more in recent months, i think people just want a winner and couldn't care less who wins
of course, you'll always have the fanboys who think they have any impact on consumer electronics, but that's their own delusion
for the most part, this whole generation of formats could go the way of laserdisc
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