*Sony can charge whatever they like, that is their right*
Why is the console $700? As always, follow the money. By the way, the Pro is actually $800 for anyone who has a physical disk library.
Sony's stock has not hit $100 YTD. and it is languishing in the low $90s right now. The shares took a hit when Sony revised down their hardware sell through forecast during the last earnings call and the price is their appeasement to shareholders who have not yet forgiven them for that.
The other factor is that Sony contemptuously believes that their customers will buy their stuff no matter what like the cheating wife who knows her husband will never leave because he's a weak beta. That’s also why they’re selling the drive and stand a la carte, nickel and diming customers is a blaring red flag of disrespect.
While Sony gets to price their products, customers get to choose to buy or not. I would humbly suggest that gamers vote with their wallets and punish Sony just like they did with the PS3 and PSVR2, their stock takes another big hit, shareholders get pissed off again, and all that will commence real actual change.
Two end notes. Rumor is Sony priced at the higher end because they presumed Microsoft has no intention of releasing a midcycle refresh (which shows yet again why competition is vital). Another rumor is that PS5 Slim owners cannot transfer the BD drive to the Pro because the drive is locked to the Slim due to the online check in, so they may have to buy another BD drive.
EDIT: it's been revealed that "PS5 Pro Enhanced" does not guarantee higher framerates or even a 60 frames baseline. So there more than likely still be 30 frames games on the Pro starting with GTA6.
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