E3 is interesting for many reasons: You sure get to see the new hardware (wii, ps3, kentia-hall peripherals) and you get to hear about the new games, see them, even play them. But there's more:
you have the panels, where you have industry-guys talking about the industry.
you get the inverviews with the game-devs, telling you stories, sometimes interesting often very, very boring...
you can approach the "games" as "art"-projects: seeing the screenshots of so many games, content you have never seen before. getting to watch trailers that are like cool short-movies. literary hunderts of artists have worked on these games.
A lot of creative power is revealed at this show. One has to take his/her time to get through all of this.
Unfortunately there's also a lot of stealing. Art through history is actually a lot about "creative inspiration". New artists learned from the old masters. They learned their styles, they learned how they made their own colors (often well kept secrets). Todays game-artists are encouraged to browse through art-books and historical-books about culture and design to take "things" for their games. Overall, it-s ok.
But what I really dislike is the way GOD OF WAR 'uses' greek mythology and mixes it up. People who don-t know about it get the wrong idea about greek mythology. Maybe sometimes they get curious and want to read more about it. But most of the time, they will keep on their lives with the wrong ideas. So Jaffe, saying he as a "creative director" is overlooking the "consistency" of the GoW-universe is contumeliousness. They utilize on 1000s of years old culture and betray the origin to extradite it to dumbed down colorful sugar-pop-culture.
Or like LotTR-games use the imagination of Tolkien to make "games" that are set in Middle-Earth just to use it to make a RTS-game. They betray their source. There is a consistency to the original story. A beginning - a end. To let groups of similar "characters" fight in Middle-Earth just for the fun of it ruins the story, ruins the meaning of Middle-Earth, just like the movie ruins the depth of the books for the next generations, that were not lucky enough to read the books first.
yes, me too - addicted as 90% of all old gamers probably. Unfortunately a lot of people won't be able to enjoy the richness and rewards of this game b/c they don't have the rig or the "inhale"-box. 
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