You know what? This is really starting to remind me of the Saturn days. Only Sony was actually convincing devs not to dev on the Saturn at all. It was looked at as a deving nightmare due to its "Duel Core Styled" technology and "Lack of Tech Support" which really translated into shoddy ports if it got one at all. Most if not all the multiplats shared by the saturn and the PSX sold more on the Sony machine which just adding more fuel to the flame.
The same can be applied today. The reason Sony is in the pickle that they are in right now is a combination of 4 things.
1. Price - Self Explanatory
2. Dev Environment - The Cell architecture which takes alot of time and money to take advantage of in a time where dev costs are going through the roof.
3. Brand Name Recognition - Relying on the "Playstation" name to instantly propel them to the top spot from the jump.
Last but not least........drum roll please......................
4. Gross underestimation of the Competition - No one on God's green earth can defend this one. Sony clearly underestimated MS and the Ninty BIG TIME. This kinda ties in with number 3 but takes on a life of its own when studied. All they saw was a 100 million+ PS2 userbase that they thought they had eating out of their hands so what do they do? Totally ignore MS and Ninty's strategies until reality started setting in. And it started setting in pretty early for Sony.
They never imagined that the Wii would be doing the hardware numbers that it is currently doing all because of its architecture and the fact that it's by Nintendo. Then they look on over to MS who not only started to snag what once were PS only games but now these shared games are starting to appeal better visually on the 360. Not to mention sell more units. Who in their right mind would have thought that Madden 360 would have outsold the PS3 and PS2 versions? That right there is the tell tale mark of where things are headed.
Sony's only hope now is that the $400 model appeals to enough people between now and the time top tier 3rd party games like MGS4 is supposed to launch or you might wake up to read some disturbing news. This holiday season is CRUCIAL for Sony. Let me repeat that....this holiday season is CRUCIAL for Sony.
Devs and investors alike are going to be watching PS3's hardware performance like a hawk from Oct-Dec. and if things don't look promising (500k - Up/month) for the rest of the year in the NPDs, well let's just say there may be some new years resolutions taking place that could leave the Sony's beloved hype machine high and dry. sinseers
great post i cant wait to see how things turn out, this holiday season is def gonna play a big role
Log in to comment