Activision to introduce pay-to-play online service for Call of Duty

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mitu123

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#301 mitu123
Member since 2006 • 155290 Posts

That sucks, why do that?

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kulmiye

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#302 kulmiye
Member since 2004 • 12094 Posts
Well done to the guys that are paying for DLCs and Subscriptions such Live or WoW. It is your wallet and effort that made such a possibly brilliant move possible.
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jyoung312

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#303 jyoung312
Member since 2003 • 4971 Posts

[QUOTE="jyoung312"]

[QUOTE="KungfuKitten"]

Could this mean that Diablo 3/Starcraft 2 will have monthly fee?

Btw i have to laugh at their idea that there is 'demand to pay up for that'. There is never a demand to pay.

KungfuKitten

They might have one. Remember that Star Craft 2 doesn't have lan support, which could be part of the plan to unveil a Battle.Net that charges you for games. So instead of being able to set up a LAN and play with ppl Activision forces you to sign up for their network to play against others and then charges you for it.

Ow yes that is true! I forgot about the LAN thing. That could very well be their plan :D
Imagine how much money that could make them.

And don't forget no dedicated servers for MW2 and no mods. Without player run dedicated servers you have no option but to use IWnet and without mods Activision prevents users from getting free content. They have already started to put the groundwork in place for this fee based service

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deactivated-6312ae31bb1f8

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#304 deactivated-6312ae31bb1f8
Member since 2003 • 320 Posts

Development costs at the beginning of the generation were on average $5-10 million for major releases. Teams were 75-125 people. Now, major releases are ballooning to $30-40 million, with 200-300 people working on them... That is ridiculous. Last generation teams were like 30-50 people and budgets barely scratched $5 million even for the biggest releases.... Things are out of control. EA is shutting studios down. Ubisoft is reducing the number of projects they have. Activision is also cutting projects slightly despite being one of the most profitable companies. Publishers are going out of business. Developers are going out of business... THINGS ARE NOT GOING WELL. The business model is broken. You would have to be completely blind to argue that the current model is going to be sustainable next generation. And if you think that MW2 was developed at "minimum cost" then you are even more blind than I originally thought...KingsMessenger

There is nothing I've seen of MW2 that screams high production values. It is built of the existing COD4 engine and at least the next COD game will likely use that same engine again. The dev time was around 2 years. You can not possibly argue that this game had near the money sank into that say, Killzone 2 had. The campaign is a short series of set pieces and the multiplayer was merely tweaked (some of the ideas came from modders of PC COD4 community for crying out loud). Let's look at some successes this generation:

Gears of War 2 - Budget $12 Million - Copies sold: over 5 million

Take based off of sales of 5 million at $60/copy : $300 million

Gears Link

Uncharted - Budget $20 Million - Copies sold: over 2.5 million

Take based off of sales of 2.5 million at $60/copy: $150 million

Uncharted 2 - Budget $20 Million - Copies sold: over 1 million

Take based off of sales of 1 million at $60/copy: $60 million

UC Link

Clearly, these numbers fly in the face of your $30-40 million assumption. Yes, there are games that are at or north of your figure but both of these titles are top tier games at half or less of your guess. One of them (Uncharted) is even a new IP. Dev costs are a concern but they are not near as dire as you portray them to be. Also to note, the economy isn't exactly back in good shape yet and likely won't be for a while either. I would attribute that as much as any other factor for studio closures.

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Generalmojo

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#305 Generalmojo
Member since 2008 • 3670 Posts

If that happens then ill just stick with Battlefeild or Killzone :)

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KingsMessenger

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#306 KingsMessenger
Member since 2009 • 2574 Posts
They might have one. Remember that Star Craft 2 doesn't have lan support, which could be part of the plan to unveil a Battle.Net that charges you for games. So instead of being able to set up a LAN and play with ppl Activision forces you to sign up for their network to play against others and then charges you for it.jyoung312
Blizzard has already stated that Battle.net WILL NOT have a subscription fee. They said this flat out and as bluntly as possible. They didn't avoid the question or leave any possibility that it could potentially have it but it "wasn't planned" at that instant.
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beekayjay

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#307 beekayjay
Member since 2008 • 1732 Posts

I won't be content until I have to pay 5 more additional charges to play a 4 hour single player campaign. Come on MS and Activision, make it happen baby.

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KingsMessenger

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#308 KingsMessenger
Member since 2009 • 2574 Posts

[QUOTE="KingsMessenger"] Development costs at the beginning of the generation were on average $5-10 million for major releases. Teams were 75-125 people. Now, major releases are ballooning to $30-40 million, with 200-300 people working on them... That is ridiculous. Last generation teams were like 30-50 people and budgets barely scratched $5 million even for the biggest releases.... Things are out of control. EA is shutting studios down. Ubisoft is reducing the number of projects they have. Activision is also cutting projects slightly despite being one of the most profitable companies. Publishers are going out of business. Developers are going out of business... THINGS ARE NOT GOING WELL. The business model is broken. You would have to be completely blind to argue that the current model is going to be sustainable next generation. And if you think that MW2 was developed at "minimum cost" then you are even more blind than I originally thought...RenegadeSynapse

There is nothing I've seen of MW2 that screams high production values. It is built of the existing COD4 engine and at least the next COD game will likely use that same engine again. The dev time was around 2 years. You can not possibly argue that this game had near the money sank into that say, Killzone 2 had. The campaign is a short series of set pieces and the multiplayer was merely tweaked (some of the ideas came from modders of PC COD4 community for crying out loud). Let's look at some successes this generation:

Gears of War 2 - Budget $12 Million - Copies sold: over 5 million

Take based off of sales of 5 million at $60/copy : $300 million

Gears Link

Uncharted - Budget $20 Million - Copies sold: over 2.5 million

Take based off of sales of 2.5 million at $60/copy: $150 million

Uncharted 2 - Budget $20 Million - Copies sold: over 1 million

Take based off of sales of 1 million at $60/copy: $60 million

UC Link

Clearly, these numbers fly in the face of your $30-40 million assumption. Yes, there are games that are at or north of your figure but both of these titles are top tier games at half or less of your guess. One of them (Uncharted) is even a new IP. Dev costs are a concern but they are not near as dire as you portray them to be.

Do you honestly think that every dollar goes back into the cost of development? After manufacturing the disks, distributing the disks, subtracting retail mark-up, subtracting advertising fees, paying for promotional events, and paying console royalties, MAYBE $20 per copy gets back to the publisher. MAYBE. EA reported spends two times the cost of development on marketing alone... So a game that costs $25 million to produce has a marketing budget of $50 million. Which means to break even, they need to sell 1.9 million just to break even(assuming $40 per copy sold comes back to them after the costs of manufacturing, distributing and selling the disks[retail markup] is subtracted. My guess is that it is even less than that). At $12 million and $20 million those games are more the exception than the rule. Epic has development teams of less than 100 people. Naughty Dog only has 100 employees total.... The development costs for those studios are significantly less than those for other developers... BioWare has 200 people working on Mass Effect 2. Ubisoft Montreal has like 300 people on Assassin's Creed 2. Blizzard has like 450 people on Starcraft 2.... The size of modern teams is just getting insane. And it isn't getting any better. Teams just keep getting larger and larger. And yes, this generation development costs are not at a level that is blatantly unprofitable. However, looking at the trends of generational jumps, next generation is going to pose some major problems on the cost front. To make content that reaches that next generation level graphics, development costs are going to balloon even further. It is dire.
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calvinx6

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#309 calvinx6
Member since 2004 • 1788 Posts

Everyone on here that bought MW2 would pay to play MW2 or 3.

Same as the PC owners that was was boycotting MW2 and LFD2 and then bought the games.

People pay for this.

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Verge_6

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#310 Verge_6
Member since 2007 • 20282 Posts
People pay for this.calvinx6
Which makes them tools.
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waffle57

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#311 waffle57
Member since 2008 • 1307 Posts

It's moments like these where I support the PC hackers, who'll eventually get to play the pay to play CoD for free.

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HuusAsking

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#312 HuusAsking
Member since 2006 • 15270 Posts
[QUOTE="KingsMessenger"][QUOTE="HuusAsking"][QUOTE="KingsMessenger"]This is the first in what I see to be many shifts in the business model. The current business model is not sustainable. The costs are rising too rapidly and the revenue has no way of keeping up. The market is growing, but it isn't growing at the same rate that development costs are. Next gen will force developers to do things in different ways just to break even. Sustainable subscriptions are an immediate and obvious solution to the issue, but that alienates a certain portion of the userbase and also isn't feasible across the large number of products that are available. More likely is major releases with huge brands will go the subscription route, while other releases rely on microtransactions selling premium items to users who wish to have them for non-competitive gameplay. DLC is another option because the cost of developing DLC is low and the profit margins are high. Nobody here has shown any signs of A) recognizing or B) accepting the fact that the business model of selling games new at $60 will not work for much longer. People aren't going to be willing to spend $70-80 on a single game. They just aren't. The current price is just about as high as the market will sustain. But, next gen, development costs will soar yet again due to the higher quality content that needs to be made. Games aren't suddenly going to start selling twice what they do now, so the extra costs need to be picked up elsewhere. Alternate revenue streams need to be established. Business is business and like it or not, the games industry is in a position where it isn't popular enough with the mass market to justify the development costs, and it can't increase the price anymore, so.... Yeah... I am going to predict a lot of companies following Activision and doing things like this. That is the only way the industry can survive without going the route of the Wii.

Well, whatever happened to developing smarter and figuring out ways to make games for less? If the return on investment is too low, and the revenue side of the equation won't go up, perhaps it's time to drop the investment side.

The Market is demanding better and better products with higher and higher production values. Tools can only go so far. I think within his gen, there are ways to reduce costs and maintain the same production values, but next gen poses a problem. Higher end hardware means higher quality models, textures, animations, physics, AI, etc. However, those things don't make themselves. And tools, while helpful to an extent, cannot offset the increase in quality required to take advantage of ever improving hardware. The higher end the game, the more content that needs to be created and thus the more money needed to create that content. Unless the industry follows the Wii(which most people on this forum would hate), the business model has to change. Understand? I tried to keep it as simple as possible there.

The way I read things going on behind the scenes, the artists always make their assets of superior quality to what is really needed (just in case). It's then worked down to fit into the limitations of the platform. That means the assets have upward mobility and don't always need to be retooled from scratch, especially if a game already has a high-end target like the PC.
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kunal1092000

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#313 kunal1092000
Member since 2003 • 920 Posts

"According to the Activision CFO, there is a demand from its core fanbase to pay for additional services."

That made me laugh.

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93soccer

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#314 93soccer
Member since 2009 • 4602 Posts
This is almost as bad as WoW charging $10 for a virtual pet
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exiledsnake

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#315 exiledsnake
Member since 2005 • 1906 Posts
well, with subscriptions like Xbox live getting the A-OK from the gaming community just because "you get what you pay for" i dont find this surprising at all.
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kramer_inc

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#316 kramer_inc
Member since 2008 • 1303 Posts

I understand Activision is trying to run a business, but give me a break. This is getting ridiculous. I really hope that this backfires on them.mo0ksi
I agree with you I hope this comes back to bit them in the A$#

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Ribnarak

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#317 Ribnarak
Member since 2008 • 2299 Posts

lol.

why lol?

I dont care about cod?

why dont i care?

Cz ill still have Battlefield?

Why Battlefield?

Its better, has destruction, has vehicles, better sniping. And did i mention destruction?

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KingsMessenger

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#318 KingsMessenger
Member since 2009 • 2574 Posts
[QUOTE="HuusAsking"] The way I read things going on behind the scenes, the artists always make their assets of superior quality to what is really needed (just in case). It's then worked down to fit into the limitations of the platform. That means the assets have upward mobility and don't always need to be retooled from scratch, especially if a game already has a high-end target like the PC.

To an extent, but not really. the high quality assets are used for mapping. Next generation the mapping techniques will demand even higher quality models and thus require that much more time to create... It isn't just a case of doing things the same way they are done now and simply not downscaling the content as much... The technology demands that more details are added. Details that aren't added otherwise. So, no, what you said does not really apply.
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erglesmergle

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#319 erglesmergle
Member since 2009 • 1769 Posts

Thank all the cockheads who buy DLC and all that other useless **** You can even thank the ones who bought Modern Warfare 2 for the PC. This **** only happens because people support it. And we can thank them ahead of time for supporting Activisions pay to play service because we know they will.

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Combii

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#320 Combii
Member since 2009 • 755 Posts

Thats stupid, even more stupid for the Xbox 360 people, they are already paying. :x

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solidgamer

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#321 solidgamer
Member since 2005 • 7542 Posts
FPS =/= MMORPG'S I really want to here how a pay monthly FPS can be justified
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solidgamer

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#322 solidgamer
Member since 2005 • 7542 Posts
This is almost as bad as WoW charging $10 for a virtual pet93soccer
Half of the money does go to charity but yes that is abit much.
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get-ka12

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#323 get-ka12
Member since 2009 • 1946 Posts
Why are PS3/Sony fans labelled cows (those who enjoy being 'milked') when basically every company seems to do it now anyways? Nintendo, Sony, Microsoft, and even PC game companies are doing the milking.
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rzepak

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#324 rzepak
Member since 2005 • 5758 Posts

Are we sure this isnt for the rumored Call of Duty Online? Which seeing as how we know nothing about it could actually be an mmo?

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HuusAsking

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#325 HuusAsking
Member since 2006 • 15270 Posts
[QUOTE="KingsMessenger"][QUOTE="HuusAsking"] The way I read things going on behind the scenes, the artists always make their assets of superior quality to what is really needed (just in case). It's then worked down to fit into the limitations of the platform. That means the assets have upward mobility and don't always need to be retooled from scratch, especially if a game already has a high-end target like the PC.

To an extent, but not really. the high quality assets are used for mapping. Next generation the mapping techniques will demand even higher quality models and thus require that much more time to create... It isn't just a case of doing things the same way they are done now and simply not downscaling the content as much... The technology demands that more details are added. Details that aren't added otherwise. So, no, what you said does not really apply.

Again, considering that the PC is still so far ahead in terms of graphical quality (and thus expectations in graphical quality), as well some companies that use high-end assets for pre-rendered cut-scenes and so on, I would think this is already being taken into consideration. It's not like games will be able to go beyond 1080p next gen, and PC games have been beyond that level pretty much the whole generation. Most of the graphical improvements this generation have been focusing more on the technical end than on the artistic end--more on efficiency, being able to do more shader programs at once, maintaining graphical quality even after processing, and so on.
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InsaneBasura

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#326 InsaneBasura
Member since 2005 • 12591 Posts

You keep on saying "less features" while knowing absolutely nothing about it besides the fact that it will have a fee.

...it would be best to actually know what it provided before passing judgment, which it seems that many people here dont want to do. .

Trmpt

Why should anyone put any faith in anything Activision is doing? Activision does not deserve the benefit of doubt as there is no doubt they'll always consider the most profitable alternative over that which is fair to the user. If removing features/content and using them as incentives for a subscription is believed to be an effective way to hook people and squeeze more money out of them, they will attempt to do so. Kind of like how they removed features from MW2 and charged more for it.

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HuusAsking

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#327 HuusAsking
Member since 2006 • 15270 Posts

[QUOTE="Trmpt"]You keep on saying "less features" while knowing absolutely nothing about it besides the fact that it will have a fee.

...it would be best to actually know what it provided before passing judgment, which it seems that many people here dont want to do. .

InsaneBasura

Why should anyone put any faith in anything Activision is doing? Activision does not deserve the benefit of doubt as there is no doubt they'll always consider the most profitable alternative over that which is fair to the user. If removing features/content and using them as incentives for a subscription is believed to be an effective way to hook people and squeeze more money out of them, they will attempt to do so. Kind of like how they removed features from MW2 and charged more for it.

And you think they have a captive enough audience that they don't have to worry about backlash and defection?
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rcignoni

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#328 rcignoni
Member since 2004 • 8863 Posts
LOL Activision and those who buy their games.
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carljohnson3456

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#329 carljohnson3456
Member since 2007 • 12489 Posts
LOL Activision and those who buy their games.rcignoni
To be fair, Activision makes some quality games, but they just milk 'em. Look at Prototype, Guitar Hero (before the insane milkage of that franchise), COD (before the yearly updates), etc, etc. They have some good games, they just basically punish gamers for liking them. I'm taking a pass on MW2. I might borrow it, or buy it second hand. I dont like Activision. Yuck.
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ChrisSpartan117

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#330 ChrisSpartan117
Member since 2008 • 4519 Posts

Good luck dealing with the backlash, Kotick, and the legions of gamers calling you a greedy douche.

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InsaneBasura

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#331 InsaneBasura
Member since 2005 • 12591 Posts
[QUOTE="InsaneBasura"]

[QUOTE="Trmpt"]You keep on saying "less features" while knowing absolutely nothing about it besides the fact that it will have a fee.

...it would be best to actually know what it provided before passing judgment, which it seems that many people here dont want to do. .

HuusAsking

Why should anyone put any faith in anything Activision is doing? Activision does not deserve the benefit of doubt as there is no doubt they'll always consider the most profitable alternative over that which is fair to the user. If removing features/content and using them as incentives for a subscription is believed to be an effective way to hook people and squeeze more money out of them, they will attempt to do so. Kind of like how they removed features from MW2 and charged more for it.

And you think they have a captive enough audience that they don't have to worry about backlash and defection?

They obviously think they do, and based on recent events I believe they're right. I mean, they're not idiots. They wouldn't try to push this business model if they didn't believe there to be a high chance of success and negligible risk. If people accept paying for subscriptions and more for less, why wouldn't they accept paying for things they used to get for free? Just look at all the publishers selling cheats as DLC. No one cares.
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sonicmj1

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#332 sonicmj1
Member since 2003 • 9130 Posts

I get why this is objectionable, but I don't see why it's so shocking.

Given that World of Warcraft can make over $1 billion in revenue a year from subscription fees, produce over a third of Activision-Blizzard's revenue on its own, and provide more profit than everything Activision makes, doubled, it's not exactly shocking that Activision wants to have more titles like that.

In a way, it's sort of funny to see people justifying WoW's subscription fees given the enormous levels of profit Blizzard makes, while spurning the very possibility of any kind of subscription fee for any other kind of product.

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HuusAsking

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#333 HuusAsking
Member since 2006 • 15270 Posts

I get why this is objectionable, but I don't see why it's so shocking.

Given that World of Warcraft can make over $1 billion in revenue a year from subscription fees, produce over a third of Activision-Blizzard's revenue on its own, and provide more profit than everything Activision makes, doubled, it's not exactly shocking that Activision wants to have more titles like that.

In a way, it's sort of funny to see people justifying WoW's subscription fees given the enormous levels of profit Blizzard makes, while spurning the very possibility of any kind of subscription fee for any other kind of product.

sonicmj1

It's because we know where the money goes with WoW--persistent-content servers, maintenance and upkeep, moderation, consistent updates, and legitimate expansion packs. Where would such money go with MW2?

And if Blizzard wants to reap more of the same kind of money, why not just make a new MMO? Oh, that's right. Too many others have tried, but it seems WoW is a phenomenon all its own: so unique that no one can seem to get even close to the same level of success.

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sonicmj1

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#334 sonicmj1
Member since 2003 • 9130 Posts

[QUOTE="sonicmj1"]

I get why this is objectionable, but I don't see why it's so shocking.

Given that World of Warcraft can make over $1 billion in revenue a year from subscription fees, produce over a third of Activision-Blizzard's revenue on its own, and provide more profit than everything Activision makes, doubled, it's not exactly shocking that Activision wants to have more titles like that.

In a way, it's sort of funny to see people justifying WoW's subscription fees given the enormous levels of profit Blizzard makes, while spurning the very possibility of any kind of subscription fee for any other kind of product.

HuusAsking

It's because we know where the money goes with WoW--persistent-content servers, updates, moderation, and consistent updates, and legitimate expansion packs. Where would such money go with MW2? And if Blizzard wants to reap more money, why not make a new MMO? Oh, that's right. Too many others have tried, but it seems WoW is a phenomenon all its own: so unique that no one can seem to get even close to the same level of success.

If you looked at the numbers, you'd see that all of your money clearly does not go to WoW content, updates, and expansion packs. The majority goes to Activision-Blizzard, to offset the exorbant costs of Activision's next-gen game development. That's how Blizzard can produce $700 million in profit in 2008, and Activision-Blizzard as a whole can wind up with a consolidated operating loss of $233 million. Blizzard could cut WoW subscription fees in half, and even if they didn't get a single new subscriber as a result, they'd still be making money. So I don't see why you have an objection to giving people money that they don't need to update their product.

Furthermore, a Call of Duty with a (possibly optional) subscription model would probably offer users incentive to subscribe, and continual support through events or new maps would be one way of making that happen.

I have little interest in Call of Duty, and I have even less interest in a subscription-based model (I'd rather not have games go down that path), but it's a pretty obvious move on Activision's part.