Think about it, we constantly want games to best the best damn things ever. Those games take time, and they are few and far between for developers.
Think back to the 80s where arcade games were coming out like crazy and everyone wanted to play them. That's the same thing that Nintendo is trying to accomplish, they're trying to go back to the days where the most hardcore games were SMB and Pac-Man, yet were easy to pick up and play.
Imagine if only hardcore games were made, we'd have hardly any games and though they'd be good, they would appeal to about 2% of people. If a game sold bad, the developer that madeit would be pretty much screwed. Though there are measures to prevent that now, it'd be pretty much what was going on in 83. Now if you try to make games that appeal to casuals/non-gamers, sure 2% of people won't buy them, but the percent that will will be a hell of a lot higher than 2%, plus those games would be cheaper.
Casuals and non-gamers won't kill gaming, they outnumber the hardcores, with game sales increasing, it's coming clear that casuals and non-gamers are preserving gaming. It's a harsh reality to accept, but the casualization of gaming may just be what can help it. Hardcores like me have become obsolete and needy.
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