Graphics are important to me because they really add to the overall experience of the game. Bad graphics can make even the best game seem terrible.
Personally i just like nice smooth and clean looking games with a good color pallette. Games like killzone 2 and call of duty look good, but i just am not as impressed with them because of how gritty and dirty they are. Its very immersive, but i would take games graphics like uncharted, and half lifes over KZ2 and cod anyday.
There are alot of indie games out there that i think look outstand just because of how clean they look. Defcon, pixeljunk shooter, eufloria, world of goo, and many other games have artstyles and graphics that add a ton to the game. If Defcon didnt have its neon colors and smooth lines it would be a very dull looking game, but since they made everything pop, it adds to the game. I guess im going more into artstyles then graphics, but its still in the same ballpark.
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